By Mabuyane Mabuza

The debate isn’t about whether Japanese bakkies dominate South African roads, that is a given – they do! The real question is whether the other Japanese brands will ever catch up to Toyota, the “big brother”. In the world of off-road marvels, two powerhouses go head-to-head: the Toyota Hilux GR-Sport and the Isuzu AT35. Both bring the rugged reliability of hardworking utility vehicles and the excitement of high-performance engineering. But while they share a passion for adventure, each has its distinct character and a compelling narrative.

Toyota Hilux GR-Sport
At first glance, the Toyota Hilux GR-Sport oozes modern sophistication wrapped around a robust frame that stays true to its rugged roots. It’s built for those who crave performance but also need versatility. Under the bonnet, a powerful 2.8-litre turbocharged engine delivers the perfect balance of strength and efficiency, just as comfortable on the weekday commute as it is tackling rocky inclines on a weekend adventure.

The GR-Sport badge isn’t just for show; it reflects the Hilux’s racing DNA, reinforced by a sport-tuned suspension and dynamic handling that encourage spirited adventures and make every drive feel exhilarating. Behind the wheel, one can feel the eagerness in every acceleration, the tarmac giving way to debris-strewn trails, all without missing a beat.

Inside, the cabin is refined and packed with smart technology and clever ergonomic design, making it just as suited for urban jungles, and slick city streets as it is for rural routes. But the Hilux GR-Sport doesn’t end there – it is also a trusted workhorse. Farmers, tradespeople, and outdoor enthusiasts rely on its tough build, impressive towing capacity, and ability to handle heavy loads without breaking a sweat. From job site to campsite, it’s always up for the challenge.

Isuzu AT35:
Isuzu is like that quiet, smart kid in class, always in the top five, keeps their head
down and delivers – consistently. It’s not the loudest brand in the room, yet month
after month, it holds its own among the industry’s top players and pushes units. And
with the AT35, it wouldn’t be surprising if Isuzu soon claims its place as one of South
Africa’s favourite high-performance bakkies.

While the Hilux is built for versatility, the Isuzu AT35 is all about raw, untamed
performance. It’s a machine born from a legacy of precision engineering and off-road dominance, designed to conquer the toughest terrains with ease. At its heart is a robust 3.0-litre turbo diesel engine, delivering the perfect balance of torque and power for both on- and off-road adventures.

The AT35’s bold, aggressive styling commands attention. It shakes off the
conventional look of a work bakkie, opting instead for an outlook that says it’s ready
for battle. With formidable ground clearance and specialised off-road tyres, it powers through boulders, mud, and deep water – turning a casual drive into a pulse-pounding experience. Yet, inside, the cushy seats add a surprising level of comfort, making even the most rugged driving an absolute bliss.

Yet despite its fierce persona, the AT35 also serves as a dependable ally for hard-
working individuals. Built to handle heavy payloads and serious towing capabilities,
it’s a favourite among those who need both a capable off-roader and a reliable
partner for daily tasks. While its interior may not match the Hilux’s refinement, its
focus is on focuses on functionality and can withstand that grit and grime of busy
worksite life, a hallmark of Isuzu’s dedication and durability and true reputation for
toughness.

A Match Made for Adventure
Choosing between the Toyota Hilux GR-Sport and the Isuzu AT35 is no easy task for
those who want a bakkie that blends work and play. The Hilux offers a balance of
sophistication and rugged capability, perfect for business and leisure. Meanwhile, the AT35 is the ultimate off-road warrior, built for those who crave adventure and
untamed terrain, yet it is still brutally fast on tar.

Ultimately, both vehicles embody the spirit of xploration. The Hilux GR-Sport delivers a smooth yet thrilling ride, while the AT35 thrives on the rawness of the wild. Whether you’re a weekend warrior or a daily driver, these bakkies prove that the right companion can make every journey an exhilarating one.

Pricing:
GR-Sport: R1-million fetches you a new one but you might get a demo for a slightly
cheaper(slightly because Toyota holds its value like a dog holding a bone)
AT35: R1,2 million (there aren’t many doing the rounds, you are sure to be exclusive)