By Prashirwin Naidu
Hulisani Ravele is a seasoned South African media personality renowned for her authenticity, charisma, and ability to connect with audiences across various platforms. With a career spanning over two decades, Hulisani has evolved from a beloved child star to a powerhouse in radio, television, and public speaking. Known for her unwavering commitment to staying true to herself, she inspires many with her personal growth and reinvention journey.
Now stepping into the motoring world as the brand ambassador for GAC Motors, Hulisani brings her signature authenticity and passion to this exciting partnership, embodying the brand’s ethos of “crafting your path.” We spoke to her about what this partnership with GAC Motors means to her and what sets the brand apart from others.
1.What drew you to partner with this automaker, and what excites you most about
being its brand ambassador?
The relationship began when I MC’d their launch in South Africa. It resonated with me because they were embarking on a new journey, and I was also starting over after leaving 94,7 and taking a sabbatical. Their message of “crafting your path” mirrored my experience of walking into the unknown and trusting the process.
Now stepping into the motoring world as the brand ambassador for GAC Motors, Hulisani brings her signature authenticity and passion to this exciting partnership, embodying the brand’s ethos of “crafting your path.” We spoke to her about what this partnership with GAC Motors means to her and what sets the brand apart from others.
2. How has growing up in the public eye shaped your perspective on authenticity?
Authenticity is everything. I started young, just being myself, and over time, I’ve learned that staying true to who I am is non-negotiable. Yes, there’s a temptation to follow trends for quick success, but I’ve realised that my path may take longer, and that’s okay. Being authentic helps me sleep at night because I’m not putting on a facade. GAC affirmed this for me- it took years to get where I am, but staying true to myself brought the right opportunities at the right time.
3.What features of the GAC Emzoom resonate with your personality and lifestyle?
The Salt Lake Blue colour is a personal favourite. It reflects my connection to water and turns heads wherever I go. The car’s versatility speaks to me, too, with modes like Eco, Comfort, and Sport. Whether I’m in work mode, cruising for fun, or needing fuel efficiency, it adapts perfectly. I also love its tech. The wireless features, like keyless entry and phone connectivity, make life easier. And the spacious boot is ideal for a golfer like me or family road trips. It’s a sleek, modern car that fits seamlessly into all aspects of my life.
4.Can you share a memorable experience with this car?
One of my favourite moments was a road trip with my nieces. I fetched one from
Mpumalanga and the others joined for the ride. They loved the car, enjoyed playing DJ through Bluetooth, chatting and laughing all the way. It was just us: food, music and a beautiful drive. Moments like that make this car so special.
5.How does the car complement your professional and personal life?
It’s modern luxury personified. In my industry, first impressions matter, and the Emzoom turns heads before I even step out. It’s adaptable, allowing me to seamlessly transition between roles- MC, guest speaker, or executive- while also being perfect for casual adventures. It’s functional, stylish, and undeniably me.
6.What role do sustainability and innovation play in your choice of vehicles?
Sustainability is crucial. The Emzoom’s aerodynamic design and fuel efficiency align with my values of reducing environmental impact in small, meaningful ways. It proves you don’t have to compromise on style or performance to make a conscious choice.
7.What makes this car stand out in South Africa, especially for young professionals and families?
The value it offers is unparalleled. Features that are often considered extras like a sunroof and advanced tech come standard. And the lifetime warranty speaks volumes about the brand’s confidence in its quality. It’s an affordable luxury, making it ideal for families and young professionals who want reliability and style without breaking the bank.
8.What message do you hope to share through this partnership?
I want to inspire people to embrace new experiences, even when they feel uncertain. GAC is new in South Africa, but it has a legacy of quality. Similarly, I want people to know that bold choices, whether in life or vehicles, can lead to amazing outcomes. This partnership is about trust, quality, and encouraging others to craft their own path.
9.How does this collaboration reflect your personal brand, and where do you see it going?
This partnership mirrors my journey of reinvention and courage. Walking away from a familiar path to discover myself required faith, and this collaboration embodies that spirit. I’m excited to see the relationship grow, especially through community projects that drive impact beyond the road. GAC and I are aligned in looking to the future, and I’m excited to see where this journey takes us.
10. If you could describe the car in three words, what would they be and why?
These would be quality, innovation and longevity. The build quality dispels doubts about the brand’s origins; innovation reflects the modern features and longevity ties to its lifetime warranty. It’s a car built to last and evolve with you, just like my first car, which I drove for 18 years.
